iflyforfun
New member
Lots of smart people on the board. Can someone possibly give me a reason that a company would charge MORE for a digital edition of their magazine? Kitplanes charges $16 for print magazine and $20 a year for their digital edition. It seems to me that their costs are reduced by removing the print run. I would also think it possible that ad revenues could be maintained (think of AOPA magazine that includes all regular adds) or maybe even improved with the addition of multi-media. Anyway, Kitplanes has lost a 20 year customer. It is not the money, it is the principle. Below is my e-mail to Kitplanes ... I'll let you know if I hear back.
You have lost me as a customer, maybe forever. I have been a print magazine subscriber for around 20 years. I recently moved overseas and planned to convert to the digital edition. You actually try to charge more for a digital edition than you do for a print subscription … this makes no sense at all. The extra $5 means nothing to me from a financial perspective. What it really means to me is that you, as a business, are perfectly content to mistreat your customers. I have no option for the print edition, so you will try to extract an extra few dollars. Again, in my income bracket $5 is nothing, but I will not do business with you based on this poor business practice. Apparently, you have more business than you need and losing long-term and loyal customers is something you are perfectly content to do. I will be posting this to Pilots of America and will be happy to post any response you might have.
You have lost me as a customer, maybe forever. I have been a print magazine subscriber for around 20 years. I recently moved overseas and planned to convert to the digital edition. You actually try to charge more for a digital edition than you do for a print subscription … this makes no sense at all. The extra $5 means nothing to me from a financial perspective. What it really means to me is that you, as a business, are perfectly content to mistreat your customers. I have no option for the print edition, so you will try to extract an extra few dollars. Again, in my income bracket $5 is nothing, but I will not do business with you based on this poor business practice. Apparently, you have more business than you need and losing long-term and loyal customers is something you are perfectly content to do. I will be posting this to Pilots of America and will be happy to post any response you might have.